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As non-GMO grows, remember USDA Organic

Whole Foods’ commitment to achieve full GMO transparency by 2018 has prompted a torrent of quests to verify food products as non-GMO. The non-GMO label has become a cheaper alternative to organic, which remains steady for several years, but in 2007, when “non-GMO” first spikes, “organic certification” starts declining. Notice the clear point in 2012 when searches for “non-GMO” surpassed searches for “organic certification.” But through this heady non-GMO buzz, there’s one thought that can’t seem to shake: Is USDA Organic slipping away from us? To help answer this question, read the collective consciousness surrounding organic and non-GMO by using Google Insight.

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