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China’s food safety lapses create a halal opportunity for Malaysia

China’s food safety issues over the years have made a hot market for Malaysia’s halal foods. Halal is seen as an assurance of safety and quality in China who caters a minority population of Muslims that tops out at 20 million. Malaysia is one of the pioneers in halal certification, having introduced an initial standard about four decades ago. The certification muddle in China has created a halal opportunity for Malaysia; with China’s US$2bn worth of halal market, officials said it is easier to market products with halal certificate from Malaysia as it acknowledged by Muslim countries and communities. China is now the top export market for halal foods.

Read the full article here:
http://www.foodnavigator-asia.com/Markets/China-s-food-safety-lapses-create-a-halal-opportunity-for-Malaysia/